What people are saying!

In one of his many appearances throughout the country to address groups of public relations agency principals,  Art Stevens addressed members of the Croft Society recently at their annual meeting in Key West, Florida. The Croft Society is a network of close to thirty independent PR firms located in major…

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Planning to Sell Your Firm?

IF YOU’RE PLANNING TO SELL YOUR FIRM THIS MAY BE THE BEST OFFER YOU RECEIVE We offered Art Stevens’ book “When and How – Selling Your Public Relations Firm” free of charge to any PR agency principal or owner who emailed us with a request.  To date we have shipped almost…

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Why Should I Hire You

PRSA-NY Announcement December 8th Event Features Panel of Top Agency Principals Join us for “So Why Should I Hire You?” on December 8th from 5:30-8:00 PM at Anchin, Block & Anchin. Three agency leaders will chronicle how agencies have changed and what agencies need – and require – of account people today. They…

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What’s in a Name?

Here’s a somewhat familiar story. The names here have been changed to prevent awkwardness. Rhett Butler Public Relations, a New York consumer product PR agency earning about $3 million in net fee revenues, was acquired by the Millard Fillmore Group headquartered in San Francisco. Fillmore is an agency on the…

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