When and How is available for purchase on Amazon.com.
When and How features such subjects as what you need to know about getting acquired, an agency owner’s self “sell” test, today’s acquisition landscape and why a buyer’s vision must align with a seller’s. The book is endorsed by such PR agency principals as Richard Edelman (Edelman), Peter Finn (Finn Partners), Jim Weiss (W2O Group), Florence Quinn (Quinn and Company), Andy Hardie-Brown (Allison and Partners), Harold Burson (Burson Marsteller) and Steve Cody (Peppercomm).